Background story:
After a couple years of freelancing, I started a recruitment process for a digital agency. Long story short: I didn’t got the job. Whatsoever, that 'two-week' trial gave me the opportunity to work a couple projects and taught me a lot about account management, social media and video production. Even though I was a little disappointed, with that knowledge gained, my husband encouraged (and supported me) to fund our own design-studio.

The brand it self gave me opportunity to explore design in different ways, teaching, creating, applying new techniques, I was free to design the way I wanted so that helped me a lot work on my creative direction skills.
A Boutique Branding Studio working particularly with startups and entrepreneurs.

You can check some of the projects here.
Business Cards
Business Cards
Tshirt Design
Tshirt Design
Tshirt Design
Tshirt Design
Creative assets for events and talks:
Branding & Type Talk
Branding & Type Talk
Free Consultancy for Entrepreneurs
Free Consultancy for Entrepreneurs
Design Talks:
Branding and Type  |  Event
Branding and Type |  Event
Branding para Startups  |  Event
Branding para Startups | Event

Conceptualization by:

Fer Sagastume & Emir Escutia

Assets developed:

Brand development and strategy (concept, naming, visual identity, icons, graphics, social media content), Pitch Presentation, Website, Medium Blog, Merchandising (stickers, t-shirts)


Lean Startup, Lean UX, UX/UI, Design Thinking.


Design: Paper and pencil, Adobe Creative Cloud (Illustrator, Photoshop, InDesign, Premiere Pro)
Website: Wordpress.
Presentations: Keynote

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